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PostgraduateMSc

International Marketing and Branding MSc

University of Dundee
Dundee, Scotland
Visit University Website
1 yearDuration
£23,700Per Year (Intl)
£11,000Home Fee
N/AContinuation Rate

Course Overview

Offered by University of Dundee, the MSc International Marketing and Branding MSc provides a comprehensive postgraduate education in business and management. Based in Dundee, Scotland, this programme combines theoretical knowledge with practical application, with a 1-year full-time structure. As well as covering the traditional, founding concepts and theories of marketing, you will also develop knowledge of social media marketing, digital marketing, content generation, digital tracking, and data analysis. You will understand the practical side of the various marketing tools and learn the pros and cons of each for the professional marketer. You will take a closer look at an organisation’s approach and engagement with its customers and wider stakeholders, through its brand. A minimum ielts score of 6.0 is required for admission. Graduates from this programme benefit from strong career prospects, with a median graduate salary of £24,500 within three years, a 99% continuation rate, and 72% of graduates in employment or further study.

What You'll Learn

Strategic Brand Management
Digital Marketing and Social Media Strategy
Advanced Consumer Behaviour and Market Research
Global Marketing Theory and Practice
Brand Analytics and Data-Driven Insights
Content Strategy and Digital Communications
International Market Entry and Positioning
Research Methods and Dissertation Project
Academic Year:2026-27 entry
View on university website

Entry Requirements

📋 Academic Entry Requirements

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🗣️ English Language Requirements

TestOverallLRWS
IELTS Academic65.55.565.5
PTE Academic64

L = Listening, R = Reading, W = Writing, S = Speaking

Tuition Fees & Funding

International Student Fee

£23,700

per year

Total Course Cost (12 months)£23,700

Home Student Fee

£11,000

regulated fee

Scholarships available for eligible students

Fees shown are for current entry. Fees may increase annually in line with inflation.

📊 OFFICIAL UK DATA

Graduate Outcomes

Salary data is not yet available for this course.

💼 Employment Breakdown

66%Working
6%Studying
9%Work & Study
8%Seeking Work
69%Professional Jobs
Official Data

Graduate employment outcomes are sourced directly from Discover Uni for this specific course and provider. For full details, visit Discover Uni at Discover Uni.

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University of Dundee

About University of Dundee

University of Dundee offers International Marketing and Branding MSc as part of its comprehensive programme offerings.

#428QS World
#34UK Ranking
13,435+Students
251+Courses

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