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PostgraduateMaster of Science

Digital and Strategic Marketing

University of Bradford
Bradford, England
Visit University Website
15 monthsDuration
£15,700Per Year (Intl)
£12,814Home Fee
N/AContinuation Rate

Course Overview

The MSc (PG) Digital and Strategic Marketing at University of Bradford is a postgraduate programme designed for postgraduate students passionate about driving organisational success. Based in Bradford, England, this programme combines theoretical knowledge with practical application, with a 15-month full-time and part-time structure. The MSc in Digital and Strategic Marketing develops the specialist knowledge and skills you need to pursue a marketing career. You will develop your working knowledge of strategic marketing tools and techniques and learn how to integrate them to plan and implement successful marketing programmes and initiatives. There is a strong emphasis on practical application, with opportunities to develop your analytical and problem-solving abilities through the use of case studies and strategic marketing simulations. International tuition fees are £15,700 per year, home/UK fees are £12,814 per year, and a minimum IELTS score of 6.0 is required for admission. Graduates from this programme benefit from strong career prospects, with 75% student satisfaction rating, a median graduate salary of £20,500 within three years, and 75% of graduates in employment or further study.

What You'll Learn

Strategic Marketing Management
Digital Marketing Analytics and Measurement
Consumer Behaviour and Market Research
Brand Strategy and Positioning
Marketing Communications and Advertising
International Marketing Strategy
Marketing Research Methods
Strategic Marketing Project
Academic Year:2026-27 entry
View on university website

Entry Requirements

📋 Academic Entry Requirements

Postgraduate Requirement2:2

🗣️ English Language Requirements

TestOverallLRWS
IELTS Academic65.55.55.55.5
PTE Academic62

L = Listening, R = Reading, W = Writing, S = Speaking

Tuition Fees & Funding

International Student Fee

£15,700

per year

Total Course Cost (15 months)£31,400

Home Student Fee

£12,814

regulated fee

Scholarships available for eligible students

Fees shown are for current entry. Fees may increase annually in line with inflation.

📊 OFFICIAL UK DATA

Graduate Outcomes

Salary data is not yet available for this course.

💼 Employment Breakdown

65%Working
10%Studying
10%Work & Study
10%Seeking Work
40%Professional Jobs
Official Data

Graduate employment outcomes are sourced directly from Discover Uni for this specific course and provider. For full details, visit Discover Uni at Discover Uni.

3 Scholarships Available

Matched to your course, level & nationality

Your nationality

Guaranteed

Alumni Discount Scheme (2026/27)

University of Bradford · Postgraduate

10% off feesscholarship value
  • Available to all international students
  • Open to your course
Guaranteed

UoB 10% Family Postgraduate Discount (2026/27)

University of Bradford · Postgraduate

10% off feesscholarship value
  • Available to all international students
  • For postgraduate study
  • Open to your course
Guaranteed

DSA Refund Grants

University of Bradford · Postgraduate

£200scholarship value
  • Available to all international students
  • Open to your course
University of Bradford

About University of Bradford

University of Bradford offers Digital and Strategic Marketing as part of its comprehensive programme offerings.

#511QS World
#50UK Ranking
10,770+Students
84+Courses

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