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Birmingham City University · Undergraduate
£750scholarship value
- Available to all international students
- For undergraduate study
- Open to your course
UndergraduateBachelor of Arts (with Honours)UCAS: N550
International Marketing (Top Up)
Birmingham City UniversityBirmingham, England
1 yearDuration
£18,570Per Year (Intl)
£25,000Avg. Graduate Salary
92%Satisfaction
Course Overview
Pursue your ambitions in business and management with the BA (Hons) International Marketing (Top Up) at Birmingham City University. Based in Birmingham, England, this programme combines theoretical knowledge with practical application, with a 1-year full-time structure. Want to top up your marketing degree in Birmingham? Our International Marketing Top-Up course gives you the chance to broaden your knowledge of marketing within the global business environment. This degree gives you the practice-based skills needed to succeed in the ever-changing discipline of marketing. International tuition fees are £18,570 per year, home/UK fees are £9,535 per year, and a minimum IELTS score of 6.0 is required for admission. Graduates from this programme benefit from strong career prospects, with 88% student satisfaction rating, and a median graduate salary of £23,500 within three years.
What You'll Learn
International Marketing Strategy
Global Consumer Behaviour and Cultural Dynamics
Digital Marketing in International Markets
Sustainable and Ethical Marketing Practices
International Business Environment and Trade
Marketing Planning and Campaign Development
Emerging Markets and Competitive Analysis
Applied Marketing Project and Professional Practice
UCAS Code:N550
Academic Year:2026-27 entry
Entry Requirements
🗣️ English Language Requirements
| Test | Overall | L | R | W | S |
|---|---|---|---|---|---|
| IELTS Academic | 6 | 5.5 | 5.5 | 5.5 | 5.5 |
| PTE Academic | 59 | — | — | — | — |
L = Listening, R = Reading, W = Writing, S = Speaking
Tuition Fees & Funding
International Student Fee
£18,570
per year
Total Course Cost (1 years)£18,570
Home Student Fee
£9,535
regulated fee
Scholarships available for eligible students
Fees shown are for current entry. Fees may increase annually in line with inflation.
📊 OFFICIAL UK DATA
Graduate Outcomes
Based on official HESA Graduate Outcomes survey data
💰 Graduate Salaries — Birmingham City University
| Time After Graduation | Lower Quartile Salary | Median Salary | Upper Quartile Salary |
|---|---|---|---|
| 15 months | £23,000 | £25,000 | £27,500 |
| 3 years | £18,500 | £23,500 | £27,000 |
| 5 years | £22,500 | £29,000 | £37,000 |
UK subject average: £26,000 — sector benchmark across all UK universities
Graduate Salary vs UK Subject Average
This course
UK average
Salary 3 years after graduation▼ Close to UK average salary
This course
£23,500
UK average
£26,000
Salary 5 years after graduation▲ 12% above UK average salary
This course
£29,000
UK average
£26,000
Salary trend: ↑ up £5,500 from year 3 to year 5
Official Data
Salary figures are sourced from Discover Uni graduate outcomes data for this subject area at this provider (subject area: CAH17-01-03). These represent typical earnings and may not reflect this specific course. For official data, visit Discover Uni at Discover Uni.
💼 Employment Breakdown
90%Working
10%Work & Study
85%Professional Jobs
Official Data
Graduate employment outcomes are sourced directly from Discover Uni for this specific course and provider. For full details, visit Discover Uni at Discover Uni.
Student Satisfaction
Subject-level averageNational Student Survey (NSS) results — undergraduate final-year students only
93%
Overall
Teaching on my course
92%Learning opportunities
93%Assessment and feedback
91%Academic support
95%Organisation and management
93%Learning resources
93%Student voice
93%Continuation rate% students continuing to year 2
86%National Student Survey via Discover Uni.
Estimated Data
Source: Subject-level average for this provider
3 Scholarships Available
Matched to your course, level & nationality
Your nationality
Merit
Santander Scholarship
Birmingham City University · Undergraduate
£2,000scholarship value
- Available to all international students
- Open to your course
Need-based
BCU Accelerate Scholarship
Birmingham City University · Undergraduate
£1,000scholarship value
- Available to all international students
- For undergraduate study
- Open to your course
About Birmingham City University
Birmingham City University offers International Marketing (Top Up) as part of its comprehensive programme offerings.
—QS World
—UK Ranking
—Students
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