Merit
President's Doctoral Scholar Award
University of Manchester · Postgraduate
- Available to all international students
- For postgraduate study
- Open to your course
1 yearDuration
£33,100Per Year (Intl)
£18,400Home Fee
N/AContinuation Rate
Course Overview
The MSc Digital Marketing at University of Manchester is a postgraduate programme designed for postgraduate students passionate about shaping public narratives. Based in Manchester, England, this Russell Group university offers a research-led approach to learning, with a 1-year full-time structure. The MSc Digital Marketing programme at the University of Manchester offers a practical, future-facing education designed to prepare students for success in today’s dynamic marketing landscape. - Combining academic insight with hands-on experience, the programme helps students build the knowledge, confidence, and critical thinking needed to navigate a fast-evolving digital world. - A key feature of the programme is its emphasis on live projects, giving students the opportunity to apply their learning to real-world challenges. A minimum ielts score of 6.5 is required for admission. Graduates from this programme benefit from strong career prospects, with 88% student satisfaction rating, and 78% of graduates in employment or further study.
What You'll Learn
Digital Marketing Strategy and Planning
Data Analytics for Marketing Decisions
Consumer Behaviour in Digital Contexts
Content Marketing and Social Media Management
Marketing Technology and Automation Systems
Search Engine Marketing and Optimisation
Customer Experience and Digital Transformation
Research Methods and Marketing Analytics Project
Academic Year:2026-27 entry
Entry Requirements
📋 Academic Entry Requirements
| Postgraduate Requirement | 2:1 |
🗣️ English Language Requirements
| Test | Overall | L | R | W | S |
|---|---|---|---|---|---|
| IELTS Academic | 6.5 | 6 | 6 | 6 | 6 |
L = Listening, R = Reading, W = Writing, S = Speaking
Tuition Fees & Funding
International Student Fee
£33,100
per year
Total Course Cost (1 years)£33,100
Home Student Fee
£18,400
regulated fee
Scholarships available for eligible students
Fees shown are for current entry. Fees may increase annually in line with inflation.
📊 OFFICIAL UK DATA
Graduate Outcomes
Salary data is not yet available for this course.
💼 Employment Breakdown
73%Working
5%Studying
9%Work & Study
7%Seeking Work
53%Professional Jobs
Indicative Data
Graduate employment outcomes are based on national sector benchmarks for the CAH24-01-05 subject area and do not represent outcomes specific to this course or provider. These are indicative figures to aid comparison. For official graduate outcomes data, visit Discover Uni at Discover Uni.
1 Scholarship Available
Matched to your course, level & nationality
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About University of Manchester
University of Manchester offers Digital Marketing as part of its comprehensive programme offerings.
#35QS World
#8UK Ranking
46,305+Students
446+Courses
Russell GroupTEF Silver
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