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UndergraduateBachelor of Science (with Honours)UCAS: N5N3

Marketing with Business Analytics

University of Birmingham
Birmingham, England
Visit University Website
3 yearsDuration
£9,790Per Year (Home)
£30,000Avg. Graduate Salary
79%Satisfaction

Course Overview

Offered by University of Birmingham, the BSc (Hons) Marketing with Business Analytics provides a comprehensive undergraduate education in business and management. Based in Birmingham, England, this Russell Group university offers a research-led approach to learning, with a 3-year full-time structure. If you’re passionate about marketing and want to dive deeper into the power of data, our BSc Marketing with Business Analytics is for you. Combining creativity with analytical expertise, this degree equips you with advanced analytical skills to make data-driven decisions, optimise marketing strategies, and understand consumer behaviour at a deeper level. Whether you're passionate about leveraging data to drive marketing decisions, optimising strategies with analytics, or understanding consumer behaviour through data insights, marketing with a focus on analytics offers a dynamic and rewardin... Home/uk fees are £9,790 per year, and a minimum IELTS score of 6.5 is required for admission. Graduates from this programme benefit from strong career prospects, with 91% student satisfaction rating, and a 95% continuation rate.

What You'll Learn

Industry-recognised qualification
Advances in Digital Marketing module
Industry experience
BSc Marketing with Business Analytics and Year in Industry
Capgemini Community Challenge
Deloitte Responsible Business Student Challenge
UCAS Code:N5N3
Academic Year:2026-27 entry
View on university website

Entry Requirements

📋 Academic Entry Requirements

A-Level

AAB

Required subjects and grades: GCSE Mathematics at grade 5/B and English at grade 6/B General Studies is not accepted as one of three A levels, but a good performance may be taken into account if you fail to meet the conditions of the offer and have General Studies as a fourth A level

International Baccalaureate

32 points

6,6,5 at Higher Level accepted with a minimum of 32 points overall.

🗣️ English Language Requirements

TestOverallLRWS
IELTS Academic6.5666.56.5
PTE Academic67

L = Listening, R = Reading, W = Writing, S = Speaking

Tuition Fees & Funding

International Student Fee

Check official site for fee

View on university website

Home Student Fee

£9,790

regulated fee

Scholarships available for eligible students

IB 6,6,5 32 points overall BTEC DDD in Business, Applied Science, or Enterprise and Entrepreneurship English language requirements If you are an international student, you will need to demonstrate you have a suitable level of English proficiency, usually through the form of an IELTS or equivalent qualification or a Presessional English course. £9,790 per year for domestic (UK) students for 2026/27 If P

📊 OFFICIAL UK DATA

Graduate Outcomes

Based on official HESA Graduate Outcomes survey data

💰 Graduate Salaries — University of Birmingham

Time After GraduationLower Quartile SalaryMedian SalaryUpper Quartile Salary
15 months£26,000£30,000£33,500
3 years£26,500£35,000£43,000
5 years£34,500£48,500£62,000

UK subject average: £26,000 — sector benchmark across all UK universities

Graduate Salary vs UK Subject Average

This course
UK average
Salary 3 years after graduation 35% above UK average salary
This course
£35,000
UK average
£26,000
Salary 5 years after graduation 87% above UK average salary
This course
£48,500
UK average
£26,000

Salary trend: ↑ up £13,500 from year 3 to year 5

Indicative Data

Salary figures are based on national sector benchmarks for the CAH17-01-03 subject area and do not represent outcomes specific to this course or provider. These are indicative figures to aid comparison. For official graduate outcomes data, visit Discover Uni at Discover Uni.

💼 Employment Breakdown

70%Working
10%Work & Study
10%Seeking Work
95%Professional Jobs
Official Data

Graduate employment outcomes are sourced directly from Discover Uni for this specific course and provider. For full details, visit Discover Uni at Discover Uni.

Student Satisfaction

Subject-level average

National Student Survey (NSS) results — undergraduate final-year students only

Teaching on my course
79%
Learning opportunities
85%
Assessment and feedback
76%
Academic support
86%
Organisation and management
82%
Learning resources
88%
Student voice
73%
Continuation rate% students continuing to year 2
100%

National Student Survey via Discover Uni.

Estimated Data

Source: Subject-level average for this provider

1 Scholarship Available

Matched to your course, level & nationality

Your nationality

Need-based

Enhanced Chamberlain Award

University of Birmingham · Undergraduate

£3,500scholarship value
  • Available to all international students
  • For undergraduate study
  • Open to your course
University of Birmingham

About University of Birmingham

University of Birmingham offers Marketing with Business Analytics as part of its comprehensive programme offerings.

#68QS World
#11UK Ranking
40,025+Students
350+Courses
Russell GroupTEF Silver
View University Profile

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