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UndergraduateBachelor of Arts (with Honours)UCAS: P212

Digital Marketing and Public Relations

Queen Margaret University, Edinburgh
Edinburgh, Scotland
Visit University Website
4 yearsDuration
£9,725Per Year (Intl)
£25,000Avg. Graduate Salary
76%Satisfaction

Course Overview

The BA (Hons) Digital Marketing and Public Relations at Queen Margaret University, Edinburgh is a undergraduate programme designed for students passionate about driving organisational success. Based in Edinburgh, Scotland, this programme combines theoretical knowledge with practical application, with a 4-year full-time structure. Our professionally-recognised BA/BA (Hons) in Digital Marketing and Public Relations course provides the strategic insight, practical skills and industry experience to kickstart your career in the fast-paced and rapidly growing industries of Digital Marketing and PR. Digital marketing and public relations (PR) are fascinating, fast-moving fields that offer many rewarding career opportunities. Thanks to converged media and the voracious consumer appetite for digital content, they are constantly evolving and on this course you will enjoy frontline professional experience and tuition informed ... International tuition fees are £9,725 per year, home/UK fees are £9,790 per year, and a minimum IELTS score of 6.0 is required for admission. Graduates from this programme benefit from strong career prospects, with 100% student satisfaction rating, and a median graduate salary of £22,000 within three years.

What You'll Learn

Digital Marketing Fundamentals
Public Relations Strategy and Practice
Social Media Marketing and Management
Content Creation and Digital Design
Search Engine Optimisation and Analytics
Integrated Communications Campaigns
Public Relations Research and Evaluation
Professional Practice and Industry Project
UCAS Code:P212
Academic Year:2026-27 entry
View on university website

Entry Requirements

📋 Academic Entry Requirements

A-Level

BCC

International Baccalaureate

28 points

UCAS Points104

🗣️ English Language Requirements

TestOverallLRWS
IELTS Academic65.55.55.55.5

L = Listening, R = Reading, W = Writing, S = Speaking

Tuition Fees & Funding

International Student Fee

£9,725

per year

Total Course Cost (4 years)£38,900

Home Student Fee

£9,790

regulated fee

Scholarships available for eligible students

Fees shown are for current entry. Fees may increase annually in line with inflation.

📊 OFFICIAL UK DATA

Graduate Outcomes

Based on official HESA Graduate Outcomes survey data

💰 Graduate Salaries — Queen Margaret University, Edinburgh

Time After GraduationLower Quartile SalaryMedian SalaryUpper Quartile Salary
15 months£23,000£25,000£29,000
3 years£17,500£22,000£26,500
5 years£21,000£27,000£33,000

UK subject average: £26,000 — sector benchmark across all UK universities

Graduate Salary vs UK Subject Average

This course
UK average
Salary 3 years after graduation 15% below UK average salary
This course
£22,000
UK average
£26,000
Salary 5 years after graduation Close to UK average salary
This course
£27,000
UK average
£26,000

Salary trend: ↑ up £5,000 from year 3 to year 5

Official Data

Salary figures are sourced from Discover Uni graduate outcomes data for this subject area at this provider (subject area: CAH17-01). These represent typical earnings and may not reflect this specific course. For official data, visit Discover Uni at Discover Uni.

💼 Employment Breakdown

80%Working
10%Work & Study
55%Professional Jobs
Official Data

Graduate employment outcomes are sourced directly from Discover Uni for this specific course and provider. For full details, visit Discover Uni at Discover Uni.

Student Satisfaction

Subject-level average

National Student Survey (NSS) results — undergraduate final-year students only

Teaching on my course
76%
Learning opportunities
78%
Assessment and feedback
83%
Academic support
85%
Organisation and management
73%
Learning resources
81%
Student voice
72%
Continuation rate% students continuing to year 2
80%

National Student Survey via Discover Uni.

Estimated Data

Source: Subject-level average for this provider

2 Scholarships Available

Matched to your course, level & nationality

Your nationality

Merit

Alison Scott Scholarship

Queen Margaret University, Edinburgh · Undergraduate

  • Available to all international students
  • For undergraduate study
  • Open to your course
Merit

The Alison Scott Scholarship

Queen Margaret University, Edinburgh · Undergraduate

  • Available to all international students
  • For undergraduate study
  • Open to your course
Queen Margaret University, Edinburgh

About Queen Margaret University, Edinburgh

Queen Margaret University, Edinburgh offers Digital Marketing and Public Relations as part of its comprehensive programme offerings.

#1201QS World
UK Ranking
6,590+Students
26+Courses

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