Marketing

Course Overview

Offered by Northumbria University, Newcastle, the BA Marketing provides a comprehensive undergraduate education in business and management. Based in Newcastle upon Tyne, England, this programme combines theoretical knowledge with practical application, with a 4-year full-time structure. From clothes and technology, to food and entertainment, the products and services we buy help define our lives. As a marketing professional, you’ll help to shape the decisions behind those all-important purchases – backed by the specialist knowledge gained from our BA (Hons) Marketing degree. Your Learning Experience During our Marketing BA (Hons) course, your studies will comprise of two-thirds specialist studies in marketing and one-third broad-based business modules, spanning key topics including marketing planning and research, buyer behaviour, integrated marketing communication... A minimum ielts score of 6.0 is required for admission. Graduates from this programme benefit from strong career prospects, with 78% student satisfaction rating, a 80% continuation rate, and 84% of graduates in employment or further study.

What You'll Learn

Tuition Fees & Funding

Fees shown are for current entry. Fees may increase annually in line with inflation.

Graduate Outcomes

Based on official LEO data (HMRC tax records)

National Student Survey (NSS) results — undergraduate final-year students only

National Student Survey via Discover Uni.

Frequently Asked Questions