Skip to main content
PostgraduateMSc

Digital and Social Media Marketing

Lancaster University
Lancaster, England
Visit University Website
1 yearDuration
£30,000Per Year (Intl)
£15,000Home Fee
N/AContinuation Rate

Course Overview

Pursue your ambitions in business and management with the MSc Digital and Social Media Marketing at Lancaster University. Based in Lancaster, England, this programme combines theoretical knowledge with practical application, with a 1-year full-time structure. Equip yourself with the skills and knowledge to thrive in digital marketing. Our MSc in Digital and Social Media Marketing opens doors to many opportunities centred around the role of technology in marketing. Whether you aspire to work for a leading brand, start your own business, or become a digital marketing consultant, this programme will empower you to reach your goals and help you stand out through the future-ready skill set you will develop. A minimum ielts score of 6.5 is required for admission. Graduates from this programme benefit from strong career prospects, with 78% of graduates in employment or further study.

What You'll Learn

Digital Marketing Strategy and Planning
Social Media Analytics and Insights
Content Marketing and Storytelling
Search Engine Marketing and Optimisation
Paid Digital Advertising and Campaign Management
Consumer Behaviour in Digital Contexts
Digital Marketing Research Methods
Strategic Digital Marketing Project
Academic Year:2026-27 entry
View on university website

Entry Requirements

📋 Academic Entry Requirements

Postgraduate Requirement2:2

🗣️ English Language Requirements

TestOverallLRWS
IELTS Academic6.56666
PTE Academic58————

L = Listening, R = Reading, W = Writing, S = Speaking

Tuition Fees & Funding

International Student Fee

£30,000

per year

Total Course Cost (1 years)£30,000

Home Student Fee

£15,000

regulated fee

Scholarships available for eligible students

Fees shown are for current entry. Fees may increase annually in line with inflation.

📊 OFFICIAL UK DATA

Graduate Outcomes

Salary data is not yet available for this course.

💼 Employment Breakdown

76%Working
2%Studying
9%Work & Study
6%Seeking Work
68%Professional Jobs
Indicative Data

Graduate employment outcomes are based on national sector benchmarks for the CAH17-01-03 subject area and do not represent outcomes specific to this course or provider. These are indicative figures to aid comparison. For official graduate outcomes data, visit Discover Uni at Discover Uni.

3 Scholarships Available

Matched to your course, level & nationality

Your nationality

MeritCountry-specific

India Scholarship – Postgraduate

Lancaster University · Postgraduate

£10,000scholarship value
  • For India students
  • For postgraduate study
  • Open to your course
Guaranteed

Alumni Loyalty Scholarship

Lancaster University · Postgraduate

10% off feesscholarship value
  • Available to all international students
  • For postgraduate study
  • Open to your course
Need-based

Lancaster Sanctuary Fellowship

Lancaster University · Postgraduate

Full Feesscholarship value
  • Available to all international students
  • Open to your course
Lancaster University

About Lancaster University

Lancaster University offers Digital and Social Media Marketing as part of its comprehensive programme offerings.

#157QS World
#24UK Ranking
18,620+Students
165+Courses
TEF Gold
View University Profile

Frequently Asked Questions

Ready to Start Your Journey?

Explore courses, compare universities, and find scholarships at CourseOptions.com

Explore All Courses