Course Overview
Offered by Keele University, the BSc (Hons) Marketing provides a comprehensive undergraduate education in business and management. Based in Keele, England, this programme combines theoretical knowledge with practical application, with a 3-year full-time structure. Start your journey to becoming a highly creative and skilled marketing professional, with the expertise to excel in a variety of sectors. On our Marketing BA you will develop your understanding of essential marketing theories and techniques, and gain real-world experiences to enhance your career potential. Why choose this course? - Gain a competitive edge with our Professional and Academic Development Programme - Option to undertake a work placement or entrepreneurship year - Study abroad opportunities - Application-driven teaching and learning to support the development of pr... International tuition fees are £18,200 per year, home/UK fees are £10,050 per year, and a minimum IELTS score of 6.0 is required for admission. Graduates from this programme benefit from strong career prospects, with a median graduate salary of £25,500 within three years.
What You'll Learn
Entry Requirements
📋 Academic Entry Requirements
| A-Level | BBC BBC in three A levels |
| International Baccalaureate | 29 points 554 in three Higher Levels, OR 29 points |
| UCAS Points | 112 |
🗣️ English Language Requirements
| Test | Overall | L | R | W | S |
|---|---|---|---|---|---|
| IELTS Academic | 6 | 5.5 | 5.5 | 5.5 | 5.5 |
| PTE Academic | 59 | — | — | — | — |
L = Listening, R = Reading, W = Writing, S = Speaking
Tuition Fees & Funding
International Student Fee
£18,200
per year
Home Student Fee
£10,050
regulated fee
Scholarships available for eligible students
Fees shown are for current entry. Fees may increase annually in line with inflation.
Graduate Outcomes
Based on official HESA Graduate Outcomes survey data
💰 Graduate Salaries — Keele University
| Time After Graduation | Lower Quartile Salary | Median Salary | Upper Quartile Salary |
|---|---|---|---|
| 15 months | £24,500 | £26,000 | £30,000 |
| 3 years | £21,000 | £25,500 | £29,000 |
| 5 years | £26,500 | £35,000 | £43,500 |
UK subject average: £26,000 — sector benchmark across all UK universities
Graduate Salary vs UK Subject Average
Salary trend: ↑ up £9,500 from year 3 to year 5
Salary figures are sourced from Discover Uni graduate outcomes data for this subject area at this provider (subject area: CAH17-01-03). These represent typical earnings and may not reflect this specific course. For official data, visit Discover Uni at Discover Uni.
💼 Employment Breakdown
Graduate employment outcomes are sourced directly from Discover Uni for this specific course and provider. For full details, visit Discover Uni at Discover Uni.
Student Satisfaction
Subject-level averageNational Student Survey (NSS) results — undergraduate final-year students only
Overall
National Student Survey via Discover Uni.
Source: Subject-level average for this provider
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About Keele University
Keele University offers Marketing as part of its comprehensive programme offerings.
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