
Course Overview
Offered by Bournemouth University, the MSc Marketing Management (Digital) provides a comprehensive postgraduate education in business and management. Based in Bournemouth, England, this programme combines theoretical knowledge with practical application, with a 2-year full-time structure. This Master’s degree is a conversion course – ideal for graduates who would like to change subjects or career direction in response to the growing demand for graduates in managerial roles with the skills to design and manage digital marketing strategies. Why study MSc Marketing Management (Digital)? - Learn about a range of digital marketing concepts underpinned by the digital marketing planning process including analysis, planning, implementation and control - Confidently evaluate the effectiveness of various digital marketing tools - While specialising in digital marketing, s... International tuition fees are £19,950 per year, home/UK fees are £12,075 per year, and a minimum IELTS score of 6.0 is required for admission. Graduates from this programme benefit from strong career prospects, with a median graduate salary of £28,500 within three years.
What You'll Learn
Entry Requirements
📋 Academic Entry Requirements
| Postgraduate Requirement | 2:2 Honours degree in any subject, or equivalent |
🗣️ English Language Requirements
| Test | Overall | L | R | W | S |
|---|---|---|---|---|---|
| IELTS Academic | 6 | 5.5 | 5.5 | 5.5 | 5.5 |
| PTE Academic | 54 | — | — | — | — |
L = Listening, R = Reading, W = Writing, S = Speaking
Tuition Fees & Funding
International Student Fee
£19,950
per year
Home Student Fee
£12,075
regulated fee
Scholarships available for eligible students
Fees shown are for current entry. Fees may increase annually in line with inflation.
Graduate Outcomes
Salary data is not yet available for this course.
💼 Employment Breakdown
Graduate employment outcomes are sourced directly from Discover Uni for this specific course and provider. For full details, visit Discover Uni at Discover Uni.
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About Bournemouth University
Bournemouth University offers Marketing Management (Digital) as part of its comprehensive programme offerings.
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