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PostgraduateMSc

Marketing Analytics

Birkbeck, University of London
London, England
Visit University Website
1 yearDuration
£24,390Per Year (Intl)
£13,110Home Fee
N/AContinuation Rate

Course Overview

Offered by Birkbeck, University of London, the MSc Marketing Analytics provides a comprehensive postgraduate education in business and management. Based in London, England, this programme combines theoretical knowledge with practical application, with a 1-year full-time and part-time structure. This MSc Marketing Analytics offers you the opportunity to specialise in data analytics and digital marketing to gain skills and knowledge about quantitative data analytics, technical marketing, social media and branding. Why choose this course? - It benefits from teaching by research-active staff who link theory and practice through the use of real-world examples. - It is ideal if you wish to develop your skills and in-depth knowledge through practical sessions involving data analytics, simulation and other statistical data analysis exercises. International tuition fees are £24,390 per year, home/UK fees are £13,110 per year, and a minimum IELTS score of 6.5 is required for admission. Graduates from this programme benefit from strong career prospects, with a median graduate salary of £31,500 within three years.

What You'll Learn

Digital Marketing Analytics
Consumer Behaviour and Data Interpretation
Statistical Modelling for Marketing
Social Media Analytics and Strategy
Brand Management and Positioning
Marketing Research Methods
Advanced Marketing Simulation and Forecasting
Research Dissertation in Marketing Analytics
Academic Year:2026-27 entry
View on university website

Entry Requirements

📋 Academic Entry Requirements

Postgraduate Requirement2:2

🗣️ English Language Requirements

TestOverallLRWS
IELTS Academic6.56666

L = Listening, R = Reading, W = Writing, S = Speaking

Tuition Fees & Funding

International Student Fee

£24,390

per year

Total Course Cost (1 years)£24,390

Home Student Fee

£13,110

regulated fee

Scholarships available for eligible students

Fees shown are for current entry. Fees may increase annually in line with inflation.

📊 OFFICIAL UK DATA

Graduate Outcomes

Salary data is not yet available for this course.

💼 Employment Breakdown

55%Working
10%Studying
5%Work & Study
10%Seeking Work
50%Professional Jobs
Official Data

Graduate employment outcomes are sourced directly from Discover Uni for this specific course and provider. For full details, visit Discover Uni at Discover Uni.

1 Scholarship Available

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Birkbeck Access to Postgraduate Study Scholarship

Birkbeck, University of London · Postgraduate

  • Available to all international students
  • For postgraduate study
  • Open to your course
Birkbeck, University of London

About Birkbeck, University of London

Birkbeck, University of London offers Marketing Analytics as part of its comprehensive programme offerings.

#388QS World
#34UK Ranking
7,720+Students
181+Courses

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