Course Overview
Offered by University of Stirling, the MSc Digital Marketing and Brand Management provides a comprehensive postgraduate education in business and management. Based in Stirling, Scotland, this programme combines theoretical knowledge with practical application, with a 1-year full-time structure. Digital marketing is driving business growth and brand visibility. Organisations can now reach nearly 6 billion internet users worldwide. As a result, business engagement continues to grow with the adoption of digital marketing strategies. A minimum ielts score of 6.0 is required for admission. Graduates from this programme benefit from strong career prospects, with 80% student satisfaction rating, a median graduate salary of £25,000 within three years, a 85% continuation rate, and 75% of graduates in employment or further study.
What You'll Learn
Entry Requirements
📋 Academic Entry Requirements
| Postgraduate Requirement | Whether you are aiming to manage complex global projects or transform the sports industry through advanced analytics, our postgraduate degrees provide the expertise to turn insight into action. See our PhD and MPhil opportunities in Management and Organisation and our PhD and MPhil opportunities in Marketing. |
🗣️ English Language Requirements
| Test | Overall | L | R | W | S |
|---|---|---|---|---|---|
| IELTS Academic | 6 | 5.5 | 5.5 | 5.5 | 5.5 |
| PTE Academic | 60 | — | — | — | — |
L = Listening, R = Reading, W = Writing, S = Speaking
Tuition Fees & Funding
Fee information is not yet available. Please check the university website for details.
Fees shown are for current entry. Fees may increase annually in line with inflation.
Graduate Outcomes
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💼 Employment Breakdown
Graduate employment outcomes are sourced directly from Discover Uni for this specific course and provider. For full details, visit Discover Uni at Discover Uni.
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About University of Stirling
University of Stirling offers Digital Marketing and Brand Management as part of its comprehensive programme offerings.
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