Marketing and Consumer Behaviour

Course Overview

Pursue your ambitions in business and management with the MSc Marketing and Consumer Behaviour at Goldsmiths, University of London. Based in London, England, this programme combines theoretical knowledge with practical application, with a 1-year full-time and part-time structure. The MSc Marketing & Consumer Behaviour will equip you with a comprehensive grounding in approaches to understanding consumer preferences, judgements and decision-making. - You'll learn how to use this knowledge to improve organisational strategy and success, in terms of targeting, product placement, advertising, marketing, influencing and protecting consumers. - We will enhance your employability by fostering the development of the real-life and job-relevant competencies and skills that are required to succeed in today's competitive job market. You will be provided with the strong kno... A minimum ielts score of 6.5 is required for admission. Graduates from this programme benefit from strong career prospects, with 93% student satisfaction rating, and 95% of graduates in employment or further study.

What You'll Learn

Tuition Fees & Funding

Fees shown are for current entry. Fees may increase annually in line with inflation.

Graduate Outcomes

Frequently Asked Questions