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UndergraduateBachelor of Science (with Honours)UCAS: C8N5

Psychology and Marketing

Aston University, Birmingham
Birmingham, England
Visit University Website
4 yearsDuration
£22,575Per Year (Intl)
£26,000Avg. Graduate Salary
93%Satisfaction

Course Overview

Offered by Aston University, Birmingham, the BSc (Hons) Psychology and Marketing provides a comprehensive undergraduate education in psychology. Based in Birmingham, England, this programme combines theoretical knowledge with practical application, with a 4-year full-time structure. Our BSc (Hons) Psychology and Marketing degree is designed to equip you with a comprehensive understanding of psychology and marketing and the practical skills necessary to excel professionally. The programme is an ideal combination of complementary disciplines. Psychology will provide you with an understanding of the foundations of human behaviour and insights into methods of changing behaviour. International tuition fees are £22,575 per year, home/UK fees are £9,790 per year, and a minimum IELTS score of 6.5 is required for admission. Graduates from this programme benefit from strong career prospects, with 93% student satisfaction rating, a median graduate salary of £24,500 within three years, and a 90% continuation rate.

What You'll Learn

Foundations of Psychology
Introduction to Marketing
Research Methods and Statistics
Consumer Psychology and Behaviour
Cognitive Psychology
Marketing Strategy and Planning
Psychological Approaches to Branding
Applied Social Psychology
UCAS Code:C8N5
Academic Year:2026-27 entry
View on university website

Entry Requirements

📋 Academic Entry Requirements

A-Level

BBB - BCC

BBB in any three A Levels. BBC in any three A Levels plus grade B in either Core Maths or Extended Project Qualification (EPQ). BCC in any three A Levels. Contextual offers are made as part of Aston University's Aston Ready Scheme. Please see the criteria and further details at https://www.aston.ac.uk/undergraduate/contextual-offer-aston-ready. RESIT APPLICANTS: We welcome applications from students who are resitting to improve their grades. Only the highest grades achieved will be considered, and resit applications are treated the same as all others. PREDICTIONS AND ACHIEVED GRADES: At Aston University, we are committed to an inclusive admissions process, ensuring every applicant has the best possible opportunity. While our listed grades are the official entry requirements, we understand that predicted grades are only estimates. We may consider applicants predicted to achieve CCC or higher, provided they meet the subject-specific requirements. This allows applicants the opportunity to improve on their predicted grades. However, any offer made will contain the listed grade requirements. If you are applying as a private resit candidate, we still require predicted grades from your school, college, private tutor or exam centre as part of your application. We will also consider applicants who have already achieved at least CCC at A level. These applications are reviewed on a case-by-case basis, considering the overall strength of the application, a strong academic reference, and any explanations for gaps in academic history.

International Baccalaureate

31 - 28 points

STANDARD: 31 points overall and must include grades 5, 5, 5 in three Higher Level subjects. You must also have Standard Level grade 5 in both Mathematics and English Language. OR CONTEXTUAL: 28 points overall and must include grades 5, 4, 4 in three Higher Level subjects. You must also have Standard Level grade 5 in both Maths and English Language. Contextual offers are made as part of Aston University's Aston Ready Scheme. Please see the criteria and further details at https://www.aston.ac.uk/undergraduate/contextual-offer-aston-ready.

🗣️ English Language Requirements

TestOverallLRWS
IELTS Academic6.56666

L = Listening, R = Reading, W = Writing, S = Speaking

Tuition Fees & Funding

International Student Fee

£22,575

per year

Total Course Cost (4 years)£90,300

Home Student Fee

£9,790

regulated fee

Scholarships available for eligible students

Fees shown are for current entry. Fees may increase annually in line with inflation.

📊 OFFICIAL UK DATA

Graduate Outcomes

Based on official HESA Graduate Outcomes survey data

💰 Graduate Salaries — Aston University, Birmingham

Time After GraduationLower Quartile SalaryMedian SalaryUpper Quartile Salary
15 months£24,000£26,000£28,000
3 years£20,000£24,500£30,000
5 years£24,000£30,500£37,500

UK subject average: £25,000 — sector benchmark across all UK universities

Graduate Salary vs UK Subject Average

This course
UK average
Salary 3 years after graduation Close to UK average salary
This course
£24,500
UK average
£25,000
Salary 5 years after graduation 22% above UK average salary
This course
£30,500
UK average
£25,000

Salary trend: ↑ up £6,000 from year 3 to year 5

Official Data

Salary figures are sourced from Discover Uni graduate outcomes data for this subject area at this provider (subject area: CAH04-01-01). These represent typical earnings and may not reflect this specific course. For official data, visit Discover Uni at Discover Uni.

💼 Employment Breakdown

80%Working
5%Work & Study
15%Seeking Work
90%Professional Jobs
Official Data

Graduate employment outcomes are sourced directly from Discover Uni for this specific course and provider. For full details, visit Discover Uni at Discover Uni.

Student Satisfaction

Course-level data

National Student Survey (NSS) results — undergraduate final-year students only

Teaching on my course
93%
Learning opportunities
78%
Assessment and feedback
70%
Academic support
100%
Organisation and management
90%
Learning resources
90%
Student voice
77%
Continuation rate% students continuing to year 2
90%

National Student Survey via Discover Uni.

Official Data

Source: This specific course at this provider

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Aston University, Birmingham

About Aston University, Birmingham

Aston University, Birmingham offers Psychology and Marketing as part of its comprehensive programme offerings.

#395QS World
#41UK Ranking
19,565+Students
66+Courses

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