MA Music Industry Management & Promotion

The Music Industry Management and Promotion MA at UCLan offers an in-depth understanding of the dynamic world of the music industry. It equips students with practical skills and knowledge they need for a wide range of different careers in management and promotion in the music industry. The course focuses on understanding the value of music, monetization of content, and digital marketing and analytics.Course Content: The course explores key areas that are pivotal for successful music industry management and promotion, such as Music in the Digital Age, Working in the Creative Industries, and Applied Learning in Music Industries. It also includes a comprehensive project of either a dissertation or a practice-based portfolio.Key Modules: The course is comprised of modules such as Global Music Industries, The Business of Songwriting and Production, Event Management and Planning, Creative Analytics: Data and the Music Business, and Music Copyright and Licensing.Future Careers: As a graduate, you will have a solid grounding in the business and legal aspects of the music industry and with that, a number of career opportunities will be open to you. These include Music Management, Promotion and Marketing, Event Management, Music Licensing and Synchronisation, and A&R.For more information on this course, please visit the official course page.