BSc Food Business and Marketing

The BSc Food Marketing and Business Economics course at the University of Reading aims to equip students with a deep understanding of the food industry and business economics. By combining studies of biological, environmental, social, and economic issues related to the food industry, students can develop a comprehensive understanding to prepare for various professional roles after graduation. Course Content: The course covers a wide range of subjects during its three-year duration. Students will study a variety of modules ranging from introductory topics to advanced in-depth study, including areas such as fundamentals of food science and nutrition, marketing principles, microeconomic theory and policy, macroeconomic theory and policy, and various aspects of business economics.Key Modules: Some key modules of the course include Principles of Marketing, Microeconomic Principles and Policy, Macroeconomic Principles and Policy, Business Economics, Food Marketing Research, Global Food Industry, Food and Public Policy, and Economics of Markets and Sectors. Accreditations: The University of Reading is one of the top 200 universities globally, according to the QS World University Rankings 2022.Future Careers: The curriculum of this course is designed to equip students with skills for professional progression in the food and drink industry and other sectors. Graduates often find themselves in jobs within food and drink companies, the wider commercial sector, non-governmental organisations or public sector bodies that deal with food-related issues. Some even start their own entrepreneurial ventures.For more information on this course, please visit the official course page.