MA Advertising

The MA Advertising course at Buckinghamshire New University is a postgraduate programme developed to allow students to explore and apply theories and ideas of communications, consumer behavior, and creative strategies in advertising. This course is designed to develop skills for a successful career in the advertising industry. Course Content: Throughout this course, students will focus on both theoretical and practical aspects of advertising. They'll learn about customer behaviour and investigate strategies to best serve the needs of customers. Students will also delve into the creative aspects of advertising and learn to craft messages that resonate with various audiences. The course includes research-based modules focusing on the science of advertising. Key Modules: Key modules in this programme include Deconstructing Advertising, Advertising and Consumer Behavior, Creative Advertising Strategy, and Research-based modules. Accreditations: This course is accredited by the University of Buckinghamshire, which is a public university in England. Future Careers: Upon completion of the course, students can expect to pursue careers in a variety of roles within the advertising industry. These can include advertising agency roles, such as account executive or creative director, as well as roles in marketing and brand management. Many graduates also find employment within the media industry. For more information on this course, please visit the official course page.