MA Advertising

The Bournemouth University's MA Advertising course is a full-time program designed to equip students with the skills and knowledge needed for a successful career in advertising. It combines practical, real-world experience with academic learning to develop the strategic and creative thinking required in this fast-paced industry.Course Content: This course covers a variety of areas including advertising strategy and planning, art direction and copywriting, digital advertising, and brand identity. It includes a combination of lectures, seminars, workshops, and guest presentations from industry professionals.Key Modules: MA Advertising is split into three main modules, namely: Creative Strategies & Innovation, Brand & Leadership, and Master's Project.Accreditations: The course is accredited by the Chartered Institute of Marketing (CIM). It means students can gain exemptions from certain CIM units depending on their academic performance during the course.Future Careers: Graduates of this program will be equipped for roles in advertising agencies, in-house marketing departments, design studios, and more. They might find themselves working as brand consultants, marketing managers, media planners, copywriters, and researchers.For more information on this course, please visit the official course page.