BSc (Hons) Marketing

The BSc (Hons) Marketing course offered by Bournemouth University is designed to equip students with the required skills necessary to succeed in the ever-evolving world of marketing. The course blends the theoretical aspects of marketing with plenty of practical experiences to help build the students' skills ready for a multitude of marketing-related roles.Course Content: The course covers a wide spectrum of marketing including digital marketing, consumer behaviour, marketing communications, and more. Over the duration of the course, students will work on live briefs, aiding in the development of their own marketing strategies and communications. The aim is to boost their practical experience which is highly necessary in the current job market.Key Modules: A few key modules covered over the course of three years include - Principles of Marketing, Marketing and Society, Promotional Management, Data Insight for Business Decisions, Consumer Behaviour, Innovation and Product Management, among others.Accreditations: The course is accredited by the Chartered Institute of Marketing (CIM), which signifies that the course content is professionally relevant and up-to-date. The accreditation also gives graduates a direct entry to the CIM's Chartered Postgraduate Diploma in Marketing.Future Careers: Graduates from this course can pursue a variety of careers across marketing, advertising, digital marketing agencies, and many more. Some graduates have secured jobs in reputable organisations like Lego, Dyson, Nike, Samsung, to name a few.For more information on this course, please visit the official course page.