BA (Hons) Marketing Communications with Public Relations

The BA (Hons) in Marketing Communications with Public Relations course at Bournemouth University is aimed at students who wish to pursue a career in the PR and communications industry. This course is designed to help students develop the necessary skills to thrive in the constantly changing world of PR and communications.Course Content: This degree program covers a wide range of areas related to PR and communications including strategic marketing, brand management, advertising, corporate communications, social media strategies, and PR tactics. It also includes a 30-week work placement opportunity where students can gain real-world industry experiences.Key Modules: The course features several key modules including Principles of Marketing, Advertising, and Branding, PR and Media Relations, Crisis and Reputation Management, Digital Marketing Communications, Marketing Strategy and Management, and Corporate Communications.Accreditations: The course is accredited by the Chartered Institute of Public Relations (CIPR) and the Chartered Institute of Marketing (CIM), meaning you’ll graduate with exemptions from some CIM and CIPR professional examinations.Future Careers: The degree prepares students for a career in a wide range of industries in the field of PR, communications, and marketing. Graduates may pursue roles as PR officers, press officers, brand managers, advertising executives, digital marketing officers, communication and PR managers, and market researchers among others.For more information on this course, please visit the official course page.