BA (Hons) Communication & Media

The BA (Hons) Communication & Media degree at Bournemouth University is a full-time, three-year course designed to equip students with the skills necessary to craft and disseminate meaningful and impactful messages across a wide array of media. The program explores the different aspects and dynamics of communication, from the small personal interactions to the large-scale, mass communication in the global stage. It mixes theoretical knowledge with practical skills.Course Content: This degree course is broken down into four academic units that are studied over three levels. The units cover core concepts in communication and media, such as understanding audiences, how media shapes society, studying contemporary media, and practical skills for media production. Students will be required to choose two units per level, allowing flexibility and alignment with their individual interests.Key Modules: The course includes key modules such as 'Media and Society', 'Understanding Consumers', 'Promotion & Persuasion', 'Employability & Careers Skills' and 'Practical Skills for the Media Industries'. The course incorporates both compulsory and optional units offering students a chance to specialize in their areas of interest. Accreditations: It should be noted that this particular course is accredited by the European Communication Research and Education Association (ECREA), a distinguished body that validates the quality of the programme’s curriculum and its relevance to the industry. Future Careers: This degree offers a robust foundation for various careers in areas like marketing and advertisement, public relations, journalism, brand management, and many more. It also offers the opportunities for postgraduate study or research within the field.For more information on this course, please visit the official course page.