MSc MArketing Communications

The Marketing Communications MA/MSc course offered at the University of Westminster is designed to equip students with a comprehensive understanding of the principles and strategies of Marketing Communications. Drawn from the insights and know-how of the experts within the vibrant city of London, this course will help you develop the skills needed in the professional world. Course Content: The Marketing Communications course at the University of Westminster involves studying the ways marketing communications work, how to plan a marketing communications campaign, and how to evaluate its results. The course encourages the development of planning, implementing and measuring skills with the theoretical understanding that underpins those skills. Key Modules: The key modules covered in this course include Marketing Communications Strategy, Advertising and Promotion, Consumer Behaviour, Market Insights, Brands and Brand Communications, among others. Accreditations: The MA/MSc Marketing Communications is accredited by the Chartered Institute of Marketing (CIM).Future Careers: This course can lead to a successful career in marketing, advertising, public relations, branding and digital communications, across a range of industries and sectors. Some of the roles that graduates have taken on include marketing manager, brand manager, media planner, and digital marketing specialist. For more information on this course, please visit the official course page here.