BA (Hons.) Fashion, Brand and Communication

The BA in Fashion Brand and Communication at Coventry University is a dynamic and innovative course that's designed to equip students with the creativity, knowledge and skills to be competent in the fashion industry. This course intends to provide a comprehensive understanding of branding and communication strategies, consumer behaviour, sustainability, trend prediction and marketing in a global context.Course Content: In this course, students study the following areas: branding, communications, trend prediction, sustainable fashion, marketing, fashion systems, ethics and social responsibility in fashion, fashion film, refreshing a brand, digital platforms, consumers and identities, final major project, and professional portfolio. Key Modules: The course is divided into several creative and business-oriented modules, which include 'Trend prediction and application,' 'Creating a Brand,' 'Brand Communications - Digital Platforms,' 'Fashion Film,' and 'Final Major Project: Research and Ideas Development.'Accreditations: Coventry University is accredited by the UK government’s Teaching Excellence Framework (TEF), and has received a gold TEF rating.Future Careers: The BA in Fashion Brand and Communication can pave the way for a myriad of career pathways in the fashion industry, such as a fashion communicator, art director, brand manager, trend forecaster, stylist, buyer, visual merchandiser, events manager, PR and marketing manager, and many more.For more information on this course, please visit the official course page [here](https://www.coventry.ac.uk/course-structure/ug/fah/fashion-brand-and-communication-ba/).