BA (Hons) Fashion Management with Marketing

The Fashion Management with Marketing BA at Solent University is a full-time undergraduate course that combines two crucial disciplines in the fashion industry, marketing and management. This course prepares students for a variety of roles within the fashion industry, from buying and merchandising to roles in public relations and event management.Course Content: This program covers critical aspects of the fashion industry from a managerial perspective, providing the skills and knowledge needed for success in this competitive field. The students will learn about each stage of the design and production process as well as how to manage fashion events, conduct market research, plan and strategize for a fashion collection, and how to use digital media for successful fashion marketing.Key Modules: Some of the key modules in this course include Introduction to Fashion Marketing, Fashion Retail and Visual Merchandising, Fashion Buying and Merchandising, Fashion Public Relations and Communications, Marketing Strategy, Digital Marketing, and International Fashion Marketing.Accreditations: This course is not specifically accredited by any external body, however, Solent University itself is recognized by the UK government's Quality Assurance Agency for Higher Education (QAA).Future Careers: This course prepares students for a variety of career options within the fashion industry. Many graduates have secured roles in buying, merchandising, fashion marketing, public relations, fashion marketing consultancy, event management, fashion publishing, and fashion entrepreneurship.'For more information on this course, please visit the official course page.'