BSc (Hons) Computer Networks Engineering

The Marketing BSc (Hons) course at the University of Northampton is designed to develop competent marketing professionals, tuned to the latest trends and able in meeting the constantly evolving demands of the business world. It provides all-round training, preparing students for a broad spectrum of roles in marketing and beyond.Course Content: This course combines theory and practice, with a strong focus on real-world applications of marketing principles. The content spans across various aspects of marketing including strategic marketing, digital marketing, consumer behaviour, marketing communications, and marketing analysis.Key Modules: The modules include ‘Principles of Marketing’, ‘Digital Marketing and Analytics’, ‘Strategic Marketing’, ‘International Marketing’, ‘Marketing Communications’, ‘Consumer Behaviour’ and ‘Ethics in Marketing’.Accreditations: The course is accredited by the Chartered Institute of Marketing (CIM), offering students the benefit of gaining the highly recognized CIM qualifications alongside their university studies.Future Careers: Graduates of this course can look forward to careers in marketing management, brand management, sales, advertising, market research, event management, and public relations. Moreover, the skills acquired can be effectively applied in a variety of other business roles as well.For more information on this course, please visit the official course page.