MSc Creative Advertising

The MSc Creative Advertising is a full-time, postgraduate course at Edinburgh Napier University. This course is designed to provide students with the opportunity to gain and apply industry-specific skills and knowledge, helping them to become creative advertising professionals in their chosen field.Course Content: The course allows students to work on live industry-based briefs, enabling them to create a professional and varied portfolio. They will develop an understanding of the role of advertising in the promotion of products, services and ideas. Additionally, students will gain insights into contemporary advertising practices, including digital and interactive advertising.Key Modules: Key modules include Creative Toolkit; Advertising and Branding; Creative Strategy and the Business of Advertising; Integrated Media; Art Direction; and Copywriting. There’s also an international advertising competition module, and a Major Project enables students to concentrate on an area of their choice.Future Careers: Graduates of this course can be employed in various job roles in the advertising industry including creative directors, art directors, copywriters or account managers, in advertising agencies, design consultancies, digital agencies and publishers. Graduates may also find opportunities in broader fields such as marketing, public relations, media, and broadcasting.For more information on this course, please visit the official course page.