BA (Hons) Mass Communications, Advertising and Public Relations

The BA (Hons) Mass Communications Advertising and Public Relations is a full-time undergraduate course offered by Edinburgh Napier University. The course is designed to engage students in professional and academic discourse, enabling them to critically understand the interconnected disciplines of mass communication, advertising, and public relations. Course Content: The course combines theory and practice through a blend of traditional lectures and seminars, group work, case studies, and projects that replicate the demands and deadlines of the industry. Assessment methods include essays, reports, presentations, and individual and group projects. There are opportunities for placements in PR and Advertising agencies. Key Modules: The course covers modules such as Public Relations Array, Advertising Array, Visual Communications, Media Laws and Ethics, Contemporary Issues in PR and Advertising, Media Audiences and Influences, Research Skills, and Dissertation.Accreditations: Not available.Future Careers: On completion of the course, graduates can start their careers in media, advertising, and public relations-related organizations. There are opportunities in public relations, advertising, digital and social media, sales promotion, and event management. Some of the job titles include Public Relations Officer, Media Planner, Event Manager, Advertising Account Executive, etc.For more information on this course, please visit the [official course page.](https://www.napier.ac.uk/courses/ba-hons-mass-communications-advertising-and-public-relations-undergraduate-fulltime)