MSc Management and Marketing

The Management and Marketing MSc course offered by Birmingham City University gives students the opportunity to develop a strong understanding of business and management, particularly the role and function of marketing management, leadership, and entrepreneurship. Students will learn how to effectively work and communicate with team members and other stakeholders, preparing them for success in the real world.Course Content: The course offers a detailed study of business and marketing as a subject, strategic marketing management, leadership and enterprise, strategic management, and entrepreneurship. In addition to this, the course has a mandatory Global Professional Development - Consultancy module and a final dissertation or project is required for the completion of the program.Key Modules: Key modules include Strategic Marketing Management, Leadership and Enterprise, and Global Professional Development - Consultancy. Accreditations: This course is accredited by the Chartered Institute of Marketing and the Chartered Management Institute. On successful completion of the program, students can gain exemptions from the Marketing and Strategy module.Future Careers: Graduates can expect to start or further develop their career in various fields such as marketing management, customer relationship management, consultancy, or as managing directors. Graduates may also aspire to be entrepreneurs with their own business start-ups.For more information on this course, please visit the official course page.