MA Fashion Promotion

The Fashion Promotion MA at Birmingham City University is a robust course that is designed to equip students with the necessary skills and knowledge in fashion commerce and technology. The course offers a platform to explore creativity, business skills and to develop highly employable marketing strategies. It promises to provide an understanding of different factors influencing the fashion industry and global perspectives of the fashion market.Course Content: The course provides an understanding of marketing strategies through digital media and e-commerce. It includes an insight into fashion promotion, marketing, retail strategies, brand management, and trend forecasting. The course provides a comprehensive knowledge of the fashion marketplace, fashion communications, and how technological innovation impacts the industry.Key Modules: Some of the key modules include Marketing and Strategy, Fashion Branding and Communications, Trend Prediction and Analysis, Creative Direction and more.Future Careers: This course equips you for a future in fashion marketing, fashion promotion, brand management, PR and communications, visual merchandising, social media and digital marketing, or starting your own business.For more information on this course, please visit the official course page [here](https://www.bcu.ac.uk/courses/fashion-promotion-ma-2024-25).