MA Media and Advertising

The Media and Advertising MA at the University of Leicester is a rigorous and challenging one-year Master's-level degree programme. It is designed to allow students to deepen their understanding of Media and Communication Studies, as well as to specialize more specifically in an area of particular interest.Course Content: Throughout this course, students will be given the opportunity to engage deeply with theoretical perspectives designed to further their understanding of the role of cultural practices in our society, and the importance of our creative industries. The curriculum is designed to immerse students in the topic, providing them with a range of theoretical, methodological and empirical knowledge. The course seeks not only to deliver knowledge, but also to develop a range of high level applied, transferable skills. Key Modules: The course comprises of three main components: core theoretical modules which introduce key ideas, theories, and methodologies; two option modules (or one module and a work placement); and a dissertation. Core modules include Media, Culture and Society, Key Skills and Concepts in Postgraduate Study, and Dissertation (Media and Communication).Future Careers: Graduates of this course can apply the knowledge and skills they gain to a range of careers within media and advertising. Because this programme develops both subject-specific skills and generic competences, it will open up possibilities in a wide range of occupations, including media and communication occupations such as journalism, PR, and media management, but also a range of other fields where these skills are appreciated, such as marketing and advertising, policy research, digital and social media communication, and more.For more information on this course, please visit the official course page here.