BA Media and Communication

The Media and Communication BA course offered by the University of Leicester is a comprehensive program that explores the role of media and communication in our daily lives. This course is designed to prepare students for a career in various media industries such as advertising, PR, market research, and more.Course Content: The course is designed to familiarize students with the key theories and developments in media and communication theory and research. It also covers the critical analysis of the structures and strategies of contemporary mass media. Students are also expected to carry out their own research project in their final year.Key Modules: The first year will cover the foundations of media and communication, while the second and third year offer specialised modules. These include 'Media Uses and Influences', 'Media, Celebrity and Fan Culture', and 'Political Communication'. Students can also choose from a list of optional modules that include 'New Media', 'Understanding Audiences', and 'PR and Spin'.Accreditations: The course is accredited by the Chartered Institute of Public Relations (CIPR), one of the largest professional bodies for PR practitioners worldwide. Students are offered the chance to join the CIPR's student membership and benefit from their online resources.Future Careers: Graduates from this course go on to work in a range of careers including PR, advertising, marketing, social media management, crisis management, lobbying and political communication. Some graduates also choose further study or research.For more information on this course, please visit the official course page.