BA (Hons) Creative Advertising

The Creative Advertising course at the University of Cumbria combines creativity with strategic thinking to prepare students for a career in advertising. The course offers a combination of theory and practical applications designed to equip students with the necessary skills to create innovative advertising campaigns.Course Content: The Creative Advertising course covers a broad range of topics including creative strategy, copywriting, branding, social media, and digital and traditional advertising, among others. It encourages students to develop a variety of skills and knowledge, such as digital design, communication, marketing, and entrepreneurship in contemporary advertising.Key Modules: The program involves several key modules such as Fundamentals of Creative Advertising, Pitch Perfect, Explosive Creativity, Digital Advertising, and Big Ideas. These modules are designed to help students develop a deep understanding of the advertising industry and improve their conceptual thinking, research skills, and ability to innovate.Future Careers: Graduates of the Creative Advertising course at the University of Cumbria can pursue various roles in the advertising industry such as creative directors, art directors, copywriters, account managers, digital marketing specialists, and social media managers. The course prepares students for both agency and in-house work in public, private, or the third sector, as well as freelance opportunities.For more information on this course, please visit the official course page.