BA (Hons) Management & Marketing

The Business Management and Marketing course offered by UWE Bristol is a hands-on degree program that equips students with the skills required to succeed in business management roles while providing a strong foundation in marketing. This course immerses students in the business world, exposing them to real-world challenges and client-driven projects.Course Content: The course combines the study of general business principles with a focus on marketing. It covers key areas of business management and marketing including business planning, financial management, operations management, international business, consumer behavior, market research, and digital marketing.Key Modules: Over the course of study, students will cover various modules including Enterprise and Entrepreneurship, Sustainable Business, Marketing Communications, Digital Business Management, International Marketing, and Marketing Analytics.Accreditations: The course is accredited by the Chartered Institute of Marketing (CIM), the world's leading professional marketing body. Students will also have the opportunity to gain exemptions from the Chartered Management Institute (CMI).Future Careers: With this degree, students can look forward to successful careers in various fields including marketing, public relations, advertising, sales, brand management, and business development. They can also pursue more specialized roles such as digital marketing manager, market researcher, or business development manager.For more information on this course, please visit the official course page.