BA (Hons) Business Studies

The Business Studies course offered by the University of Stirling enables students to develop a comprehensive understanding of business while specializing in a particular area – such as international business, marketing, or human resource management. The course is designed to prepare students for a successful career in the contemporary world of business.Course Content: The course covers practical and theoretical aspects of business, providing an understanding of the processes that drive companies and industries worldwide. Areas covered by the course include management, marketing, international business, entrepreneurship and small business development, human resource management, and business policy.Key Modules: The course is structured around compulsory and optional modules that cover topics like International Marketing, Business Strategy, and Innovation and Entrepreneurship. In addition, students also undertake an honours project or a professional development and practice module.Accreditations: The course is accredited by the Chartered Management Institute (CMI), a recognized professional body for management and leadership.Future Careers: The course offers excellent prospects for future employment. Graduates function successfully in various sectors including professionals, managers/administrators, retail & sales, and public & non-profit organizations. Others have gone forward to starting their own business or have pursued postgraduate study.For more information on this course, please visit the official course page.