MSc Marketing Communications and AdvertisingBSc Hons.

The Marketing Communications & Advertising MSc course at Kingston University is highly practical and industry-focused, designed to enrich your capabilities in marketing and advertising communications. This postgraduate course is tailored to enable you to develop and integrate the key skills necessary to make a successful career in this fast-paced and ever-changing industry.Course Content: The course offers a deep understanding of branding, marketing, and communications, by delving into insights of consumer behavior. The curriculum integrates boardroom, classroom, and creative studio, blending theory and practice comprehensively.Key Modules: The course includes key modules such as Principles of Marketing, Advertising & Communications Theory, and Integrated Marketing Communications Campaign. All these modules cover a broad range of topics, from general marketing principles to advertising specifics and how to design and implement a marketing campaign.Accreditations: The course is accredited by the Chartered Institute of Marketing (CIM) and offers credits that can be put towards the CIM Diploma in Professional Marketing.Future Careers: Graduates from this programme can find opportunities in areas such as marketing, advertising, communications, public relations, sales, and event management. They’d be prepared to work with global brands, multinational companies, or even embark on their entrepreneurial journeys.For more information on this course, please visit the official course page here.