MSc Corporate Communications and Public Affairs

The PgCert/PgDip/MSc Corporate Communications and Public Affairs course offered by Robert Gordon University is a programme designed to help students understand, analyze, and apply theories and concepts in corporate communications and public affairs. The course offers a blend of practical and theoretical knowledge to equip students with the vital skills necessary for a successful career in the communications industry.Course Content: The course consists of four major components: Corporate Communications and Strategic Management, Media Relations and Social Media, Public Affairs and Advocacy, and Research Methods (for the MSc students). Each part of the course is designed to systematically build the student's knowledge and understanding of the public affairs and communications industry.Key Modules: The course includes a variety of key modules such as Corporate Communication, Crisis Communication, Reputation Management, Media Relations, Digital Public Relations, Public Affairs and Advocacy, and Research Methods. Each module is carefully designed to give students a comprehensive understanding of the corporate communications industry.Accreditations: The course is accredited by the Chartered Institute of Public Relations (CIPR), giving students a significant advantage when pursuing a career in the industry.Future Careers: Upon completion of the course, students will be well-prepared for a career in corporate communications, public affairs, and related fields. Potential roles include Communications Manager, Publicity Officer, PR Manager, Crisis Communication Consultant, and Digital PR Specialist.For more information on this course, please visit the official course page.