BA (Joint Hons) Spanish & Marketing

The Spanish & Marketing course at the University of Strathclyde is a unique undergraduate programme that combines language proficiency in Spanish and comprehensive training in marketing strategies. This course offers dual recognition: a comprehensive marketing degree and a high level of competency in the Spanish language over four years. Course Content: The course provides a comprehensive approach to business and markets within a Spanish context. It includes intensive language training and the study of diverse Spanish-speaking cultures. Students are encouraged to spend their third year in a Spanish-speaking country to leverage their language capability, acquire hands-on work experience and gain significant understanding of the local market, trends, and cultures.Key Modules: Spanish (Introductory, Intermediate, and Advanced levels), Marketing Management, Advertisement and Sales Promotion, Marketing Research, Consumer Behaviour, Marketing in a Digital World, and International Marketing.Accreditations: The course is recognized by the Chartered Institute of Marketing (CIM), Europe's largest professional marketing body.Future Careers: Graduates can find employment opportunities in international marketing management, advertising, public relations, sales, market research, digital marketing, and more. Fluency in Spanish opens up work opportunities in Spain, Latin America, and multinational corporations across various sectors.For more information on this course, please visit the official course page here.