Ma Fashion Business And Marketing

The Fashion Business and Marketing postgraduate course at the University of Salford equips students with the strategic and creative thinking skills necessary to excel in the global fashion industry. It combines core business and marketing concepts with an understanding of the fashion world. This program's innovative practices allow students to explore fashion marketing and business facets from various perspectives.Course Content: The course imparts knowledge about fashion marketing and promotions, fashion supply chains, ethical fashion strategies, buying and merchandising, fashion business models, fashion entrepreneurship and more. The students will learn through live projects and industry case studies.Key Modules: The course comprises modules like Principles of Fashion Marketing, Fashion Creative Project, Ethics and Sustainability in Global Fashion, Fashion Buying, Merchandising and Planning, and Business Innovation in the Creative Industries. A Fashion Business and Promotion Project module is also included where the students can explore a topic of their interest in depth.Accreditations: The course is located at the University of Salford’s Business School, which holds the prestigious AACSB accreditation. This affirms the business school's dedication to high-quality teaching and research, as well as the development of professional business skills.Future Careers: Graduates will be well-prepared for roles in fashion marketing and promotions, fashion brand management, retail, and fashion entrepreneurship. The course also prepares students for entrepreneurial careers and provides them the necessary skills to set up their own business. For more information on this course, please visit the official course page.