MSc International Fashion Marketing

The Postgraduate International Fashion Marketing course offered by Glasgow Caledonian University is a full-time program that holds a prestigious reputation for providing an in-depth, industry-focused education to aspiring fashion marketing professionals. The course has a duration of 12 months and is designed to develop a deep understanding of current fashion marketing trends and managing fashion brands in the context of the global environment.Course Content: The program provides an opportunity to examine global fashion marketing in-depth, including the operational and strategic aspects of fashion marketing and management, strategies for sustainability, international brand communication, and consumer behavior.Key Modules: Key modules of the course include International Brand Management, Fashion Marketing and Communication, Marketing Planning and Strategy, International Fashion Marketing, and Research Methods. Future Careers: Upon successful completion of the course, graduates can potentially venture into a variety of roles within the fashion industry – from brand management, retail buying, merchandising, and supply chain management, to marketing and PR roles.For more information on this course, please visit the official course page here.