MSc Marketing

The Marketing MSc course offered by the University of Huddersfield promises a comprehensive, research-based understanding of marketing theory and strategy. This course offers a deep dive into the challenging global marketing environment while looking into the latest developments and issues surrounding the field. The programme entails a comprehensive variety of methodologies to instil analytical and practical skills.Course Content: Spanning over 12 months of full-time study, the curriculum consists of models, frameworks and tools that underpin decision making. The course also incorporates a dissertation to provide an opportunity to study a topic in depth.Key Modules: The course includes modules such as Marketing Communications, Global Marketing Strategy, Research Methods and Online Marketing Strategy.Accreditations: The programme is recognised by the Chartered Institute of Marketing (CIM), thereby providing students with exemptions from certain modules in the CIM qualifications.Future Careers: This course serves as a stepping stone to a wide range of marketing roles. Graduates can pursue careers in marketing and business development roles, as project or brand managers, or in online marketing and social media.For more information on this course, please visit the official course page.