BA (Hons) Communications, Media and Marketing

The Communications, Media and Marketing course at St. Mary's University, Twickenham, London offers a unique opportunity for students to develop key skills for a successful career in the growing sectors of marketing and digital communications. This undergraduate program integrates traditional academic theory with practical and professional experiences to produce graduates who are ready to face the challenges in the dynamic media and marketing industries.Course Content: The course covers a range of topics including Marketing Strategy, Digital Advertising, Public Relations and Corporate Communications, among others. It allows students to build a portfolio of creative, practical work while combining academic rigour and vocational skills to produce well-rounded and equipped graduates.Key Modules: The program consists of core modules like Digital Marketing, Media, Culture and Society, Promotional Culture and Branding. Meanwhile, optional modules include Celebrity Culture, Cinema and the City, Investigative Reporting and Documentary, to name a few.Accreditations: Although specific accreditation information is not provided, the course is developed in conjunction with industry professionals to ensure that the learning outcomes align with the real-world needs of the marketing and communications industries. Future Careers: This course prepares students for careers in a variety of fields including social media management, branding and identity, digital marketing, public relations, market research, events management, film and TV production and many others. Graduates have a strong employment outlook as the skills developed are applicable across numerous sectors of the economy. For more information on this course, please visit the official course page here.