MA Fashion Marketing

The MA Fashion Marketing course at Nottingham Trent University is designed to cultivate marketing professionals with a clear understanding and expertise in fashion and luxury brand management. This rigorous, multidisciplinary program explores the complex problems facing today's global fashion industry and equips students with a robust toolset and industry insights to navigate these challenges.Course Content: This comprehensive course offers a rich blend of theoretical understanding and practical skills, focusing on areas such as fashion buying and merchandising, branding, product development, promotion, and supply chain management. It further extends to exploring the impact of new technologies and digital marketing strategies on the global fashion industry. Key Modules: Core subjects for this course include Fashion Business and Management, Fashion Marketing, Branding and Communication, Creative Thinking and Entrepreneurship, and Research Methods. Additionally, other optional modules such as Digital Marketing, Brand Management, and Luxury Fashion Brand Management allow students to tailor their learning as per their career aspirations.Future Careers: On completion of this course, graduates can access several esteemed professions within the fashion sector. Depending on one's preference, one can become a Brand Manager, Marketing Executive, Retail Buyer, Visual Merchandiser, or start their own fashion brand, among others.For more information on this course, please visit the official course page.