MSc Branding and Marketing Communication

The MSc Branding and Marketing Communication course offered by Middlesex University, London, invites students to explore the important role of branding and marketing communication in contemporary marketing. Students learn to handle businesses in a competitive marketplace, considering ethical issues and internationalization.Course Content: The course takes a problem-solving oriented and practical approach to understanding key branding issues. In this course, strategic and creative thinking are combined with a problem-based learning approach to develop a sophisticated approach to brand management and marketing communications.Key Modules: Students will examine important modules like 'Market Research and Data Analytics', 'Strategic Brand Management' and 'Marketing Communications'. Other modules covered include 'Sales Promotion and Sponsorship', 'Public Relations and Reputation Management', and 'Direct and Digital Marketing'.Accreditations: This course has been accredited by the Chartered Institute of Marketing (CIM). This ensures the course content is of high standard and relevant to the contemporary marketing industry. Future Careers: The MSc Branding and Marketing Communication prepares students for a career in branding and marketing communications with potential roles including Marketing Manager, Brand Manager, Marketing Communications Coordinator, Social Media Manager, Content Marketer to name a few.For more information on this course, please visit the official course page: [MSc Branding and Marketing Communication](https://www.mdx.ac.uk/courses/postgraduate/branding-and-marketing-communication-msc/)