BSc (Hons) Marketing with Digital

The BA (Hons) Marketing with Digital course offered by London South Bank University takes a modern approach, integrating traditional marketing methods with innovative digital techniques. The course combines practical business skills with a strong understanding of marketing, focusing on digital marketing strategies, analytics, and social media, among other key areas.Course Content: The BA (Hons) Marketing with Digital course is designed to expose six main themes, namely, Digital Marketing, Independent Study, Marketing & Society, Employability Skills, Real Experience Every Day and Personalised Support. Students are expected to cover these themes while taking modules such as Social Media Marketing and Digital Marketing Analytics. Key Modules: Throughout the course, students engage with modules such as Marketing Fundamentals, Business & Marketing Skills, Consumer Insights, Marketing Strategy, Social Media Marketing, Digital Marketing Analytics, Integrated Marketing Communication and Marketing Consultancy Project.Accreditations: This degree is accredited by the Institute of Direct and Digital Marketing (IDM). Additionally, students are given membership to CIM’s Graduate Gateway as well as study materials for the Digital Marketing Institute’s Certified Digital Marketing Professional qualification.Future Careers: Graduates from the BA (Hons) Marketing with Digital course can expect to find opportunities in a range of roles in the marketing sector. The course equips students with the skills needed for positions like marketing executives, digital marketing analysts, brand managers, customer insight managers, and marketing research consultants, among others.For more information on this course, please visit the official course page.