Bsc (Hons) Marketing with advertising and digital communication

The Marketing with Advertising and Digital Communications course offered by London South Bank University is a comprehensive program aimed at providing students with sophisticated knowledge and skills needed to market products and services effectively in today's digital environment. This program blends marketing theory with practical work, helping students gain an understanding of digital marketing, consumer behavior, marketing management, and strategy, and advertising.Course Content: This course comprises three levels of study. At the first level, students get to understand the principles and practices of marketing, digital marketing, and advertising. Level 2 includes modules on consumer behavior, branding, creative advertising strategy, and research methods. At the final level, students familiarize themselves with strategic marketing and digital communications, ethical and societal marketing, and international marketing.Key Modules: Some of the key modules encompassed in this course include digital marketing, consumer behavior, marketing management and strategy, advertising, and ethical and societal marketing.Accreditations: The course is accredited by the Institute of Direct and Digital Marketing (IDM), allowing students to gain an industry-recognized qualification alongside their degree.Future Careers: Graduates from this course can pursue careers in a variety of fields including marketing, advertising, PR, sales, brand management, social media management, customer relationship management, direct marketing, and market research.For more information on this course, please visit the official course page [here] (https://www.lsbu.ac.uk/study/course-finder/marketing-with-advertising-and-digital-communications).