MBA Marketing Management

The Marketing Management MBA course at the University of Greenwich is a comprehensive program that imparts practical knowledge, develops professional skills, and nurtures creativity to conquer the marketing strategies' challenges. It aims to provide an in-depth understanding of marketing management within a broader business and management context.Course Content: The program includes a broad range of modules, focusing on key marketing concepts, methods, and strategic applications. The course content is flexible and provides a thorough grounding in the principles of marketing, plus the chance to focus on particular areas of interest. Key Modules: This includes Strategic Marketing Management, International Marketing, Operations and Quality Management, Marketing Research, Communications and Creativity, Customer Behaviour, Marketing Metrics, and Marketing and Brand Strategy.Accreditations: The program enjoys dual accreditation status, which means that graduates are awarded Chartered Institute of Marketing's Level 6 Professional Diploma, in addition to the MBA degree.Future Careers: This MBA degree opens up a variety of potential career paths, such as advertising and public relations, market research analysis, product management, and sales management. The skills and knowledge obtained from this course will be highly valuable to potential employers. For more information on this course, please visit the official course page here.