BA (Hons) Marketing (Combined)

The Marketing Management BA (Hons) Combined Honours at the University of Chester is a comprehensive course designed for students interested in marketing careers. The program focuses on the theoretical foundations of marketing and their applications in real-life business scenarios. Students will also gain an understanding of marketing strategies, consumer behavior, and brand management.Key Modules: The course covers critical areas such as Marketing Principles, Consumer Behaviour, Digital Marketing, Brand Management, Marketing Research, and Marketing Strategy.Accreditations: Upon successful completion of the course, students may gain membership of the Chartered Institute of Marketing, the leading professional body for marketers worldwide. Students are also required to undertake work-based learning modules as a part of the course.Future Careers: This degree can be an avenue to a wide range of careers in marketing, advertising, public relations, market research, sales and retail management, and more.For more information on this course, please visit the official course page.