BSc Hons Marketing

The Marketing BA (Hons) course at the University of Hull prepares students with the necessary skills and knowledge to work in the dynamic field of marketing. This course covers a variety of topics and allows students to understand the different aspects of marketing and how to apply them in the real world.Course Content: The course content is designed to offer a thorough understanding of various aspects of marketing including brand management, digital marketing, consumer behaviour, and marketing strategy. Additionally, the course offers an opportunity to undertake a year-long work placement helping students gain real-world experience. Key Modules: Some of the key modules offered in this course include Marketing Principles and Management, Understanding the Business Environment, Digital and Social Media, Business and Professional Skills, and International Marketing Strategy. The course structure may vary from time to time, hence, students are advised to check the specific modules included in their year of study. Accreditations: This course is accredited by the Chartered Institute of Marketing, the leading professional body for marketers worldwide. This body provides resources and networks for students to equip them with industry-relevant skills. Future Careers: This course opens up a wide variety of career choices. Graduates can work in fields such as Marketing Executive, Social Media Manager, Market Research Analyst, Sales Account Manager, and Brand Manager among others. For more information on this course, please visit the official course page.