The MSc Marketing course at Ulster University is a one-year, full-time programme designed to extend and refine the depth and breadth of students' marketing knowledge and skills. The course is focused on equipping students with an advanced understanding of the core principles and methodologies in marketing management to build their professional, research and leadership skills. Course Content: The MSc Marketing programme covers a variety of topics including Marketing Strategy and Planning, Consumption and Markets, Leading and Innovating in Marketing, Digital Marketing, and Contemporary Ethical Marketing Challenges. Students will also need to complete a dissertation as part of their studies. Key Modules: The course is composed of six compulsory modules like Marketing Metrics and Analysis, Consumer Behaviour, Marketing Management, Integrated Marketing Communications, etc.Accreditations: The MSc Marketing programme is accredited by the Chartered Institute of Marketing (CIM) which provides the opportunity to gain professional qualifications through their Multi-Award Pathway (MAP).Future Careers: Graduates of the MSc Marketing course can look forward to lucrative career opportunities in a variety of sectors such as marketing management, marketing research, brand management, product development, digital marketing and in other roles within both commercial and not-for-profit sectors.For more information on this course, please visit the official course page.