MSc Marketing (QA Birmingham)

The MSc Marketing course offered by Ulster University aims to equip students with comprehensive marketing knowledge and a range of skills to enable them to function effectively as marketing professionals in a fast-changing business environment. This full-time course gives students an opportunity to explore contemporary issues in marketing, while enabling them to gain thorough understanding of marketing theories.Course Content: The course content is structured to maximize the opportunity for students to learn about and understand marketing theories and strategies. There is a strong element of personal development planning linked to career and business development opportunities. Key Modules: Key modules in this course include Services Marketing, Digital Marketing, Marketing Analytics, Global Marketing, Consumer Insights and Innovation, and Strategic Marketing Solutions. There are also several options for students to undertake work placements or study abroad opportunities. Accreditations: The MSc Marketing course has been accredited by The Chartered Institute of Marketing (CIM). Successful graduates can directly enter the later stages of the CIM Professional Postgraduate Diploma and work towards Chartered Marketer status.Future Careers: Graduates of this course can work in a range of roles including Marketing Management, Market Research, Brand Management, Digital Marketing, and Market Analytics. The program's emphasis on strategic thinking also prepares graduates for positions in business development, consultancy, and entrepreneurial roles.For more information on this course, please visit the official course page.